Building on its successful iPad app, Citytv launched the Citytv Video
App for iPhone on Thursday — streaming live local content and primetime TV shows on demand.
Live content on the new app includes Breakfast Television Toronto,
CityLine and the upcoming New Year’s Eve Bash live from Nathan Phillips
Square.
The app also includes on-demand, primetime content, featuring entire
episodes and never-before-seen clips of hit series New Girl, Terra Nova,
2 Broke Girls, Modern Family and Person of Interest, to name a few.
Shows are available the day after they appear on Citytv, so users can
watch programming on their way into work or on their lunch break at the
office.
The app is currently available for free on the iTunes Canada App Store.
Last year, Citytv launched the Citytv Video App for iPad — becoming the
first broadcaster to offer primetime content on the tablet device. It
remains among the top 15 entertainment apps in the iTunes Canada App
Store.
“Citytv continues to remain at the forefront of innovative digital
content. The new app for iPhone offers the same great user experience as
our popular iPad app,” said Andrea Gagliardi, Rogers Digital Media’s
GM and senior director of broadcasting.
“This new app demonstrates our ongoing commitment to deliver unique,
entertaining and informative content to our viewers anytime and anywhere
on multiple devices.”
In addition to live and on-demand programming, the Citytv iPhone app
includes a notification service that reminds users when their favourite
shows are available on the app and on TV, as well as the ability to save
both viewing past and favourite clips. Video links can also be easily
shared on Facebook, Twitter and via email.